ZAZ NYSA
The ZAZ NYSA project involved creating a modern website compliant with digital accessibility standards. The goal was to organize content, improve user experience, and build a site that is readable and friendly for a wide range of users.
The main challenge was building a website that is modern, readable, and accessible for users with diverse needs. The service needed to present information in a simple, organized manner while meeting requirements for digital accessibility, intuitive navigation, and comfortable content consumption across different devices.
We created an organized and readable website with strong emphasis on accessibility, simple navigation, and content comfort. We designed a clear information structure, ensured proper contrast, logical element placement, and convenient use on both desktops and mobile devices. The result is a website that professionally presents ZAZ NYSA's activities and is more user-friendly for everyone.
What we achieved
Measurable outcomes of our work — the numbers speak for themselves.
+180%
Organic traffic
Organized content structure, proper headings, and structured data translated into significant search visibility gains. Site traffic grew by 180% within the first three months after launch.
Before
320/mo
After
896/mo
+65%
Time on site
Intuitive navigation and clear content layout resulted in users spending significantly more time browsing the site. Average session duration increased by 65% compared to the previous version.
Before
1:12 min
After
2:01 min
PageSpeed Insights
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